A Tiny Dream, Actually Moving

Just wanna journal about my personal art Tiny Moving Place as an individual artist (Book of Lai)I’ve been drawing cars for as long as I can remember, particularly the small, simple ones: the vintage Minis, the Kei cars, the ones that carry only the essentials and a massive sense of freedom. For years, this passion […]
A Bold New Chapter

As we step into 2025, Studio Behind 90 is embarking on an exciting journey. We’re thrilled to announce a joint venture with Hong Kong-based agency Destination HK, giving birth to our new entity: Studio Beyond (https://studiobeyond.my). This partnership marks a pivotal moment, merging our creative roots with fresh opportunities on a global stage. Through this […]
Kuala Lumpur’s Illustration Industry in 2025

As we move into 2025, it’s exciting to look at how the illustration industry is changing. 2024 was full of different projects where we worked with all kinds of clients. Some wanted custom designs for their brands, while others were more interested in working directly with artists. These two types of projects were evenly split […]
Our Zen Moments, Mural Painting

Over the years, we’ve had the opportunity to take on various mural projects, each bringing a unique story and experience to our creative journey. Our first mural was also our largest—a sprawling artwork at Avenue K, where we illustrated the diverse landscape of Malaysia in our signature style. It was a challenging but rewarding experience, […]
Our take at Design Awards

Every time I’m invited to give a talk, I’m required to introduce myself. I used to think an artist’s bio should tell who we are—our names, our artistic journey, and our form of art. It’s like what I would say when meeting a stranger. But the modern “bio” seems to be all about titles and […]
Running The Studio

It all started with a resume I received. The applicant found my studio from a post on Xiao Hong Shu titled “How to Make Money with Illustration.” He thought it was hard to make a living as an illustrator, but the comments had people recommending our studio as one of the job opportunities in Malaysia […]
